When people think of the city Winston-Salem, NC, some of the things that come to mind are the National Black Theater Festival, Wake Forest University and Winston-Salem State University.  Now, you can add Tia Corine to this list.  Who is Tia Corine you might ask? She’s the next U.S. and international super star!

Born in Winston-Salem, Tia grew up in a multi-cultural household. Her father, Japanese & African American, and her mother, Shoshone, Indian, exposed her to a diverse range of music beginning at the age of four.  Her Father would play hip hop's elite artists ranging from the old to the new school and her mother would play the greatest hits from pop & rock. In the fourth grade, Tia began performing at local talent shows and started taking flute & piano lessons.  Knowing the importance of education, she attended Winston-Salem State University, a historically black college and university.  Though she took a small break to focus on raising her beautiful daughter, Zoe, she reenrolled and graduated at the top of her class with a degree in Exercise Physiology. 

Tia released her single, “Lotto” and caught the attention of local radio stations, DJs, clubs, and started growing on the internet, which spread her name across the U.S.  This also caught the attention of Tia's manager Marcel "Flip" Holmes. "When I first heard Lotto, it felt incredibly fun and youthful. When I saw the video, I knew I had to work with her," said Flip. Flip, a well-known music manager, reached out to his friend, Arnold Taylor, CEO of South Coast Music Group (SCMG). "As soon as I heard Tia, I knew there was something special, but when I meet her in person, I knew I couldn’t let anyone else sign this gem," said Arnold. In late 2019, Tia Corine signed to SCMG and is currently working on her debut project set to be released in the third quarter of 2020.